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Over Deliver and Keep ‘Em Coming Back for More
“Do you know anyone in Togo?” Brand loyalty is built on relationships. I picked up the call over 20 years ago on a July 4th afternoon. The voice at the other end of the line belonged to an AT&T...
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The Art of Customer Service — from an Unexpected Source
My beloved Timex Expedition gave out the other day, sending me to Walmart in search of a battery. My expectations were low — very low. No one was at the jewelry counter. After waiting a few...
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